Privacy Policy

Privacy Policy — Efficient Brewing Ltd

Last updated: 25-11-2025

1. Introduction

Efficient Brewing Ltd (“Efficient Brewing”, “we”, “our”, or “us”) provides production schedule optimisation software for breweries.
We respect your privacy and are committed to protecting personal data in accordance with UK GDPR and the Data Protection Act 2018.

This Privacy Policy explains what information we collect, how we use it, and your rights.

By using our Service or Website, you agree to this policy.


2. Who We Are

Efficient Brewing Ltd
Company number: 16318560
Registered address: 47 Rosebery Road, Exeter, England, EX4 6LT
Email: help@efficientbrewing.co.uk
Website: efficientbrewing.co.uk

We are the data controller for personal information processed through the Service.


3. Data We Collect

We collect the following categories of data:

3.1 User Information

  • Name
  • Email address (also used as username)
  • Password (stored securely using one-way hashing)

3.2 Brewery Operational Data

  • Brewery equipment details
  • Production batches and schedules
  • Beer types and production time data

3.3 External Integrations

If you enable external API connections, we may store:

  • API tokens
  • Integration configuration data
  • Metadata required for interoperability

3.4 Technical Data

  • IP address
  • Browser type/version
  • Device information
  • Log files for diagnostics

3.5 Usage Data

  • Interactions with the app
  • Scheduling operations performed
  • Performance metrics

4. How We Use Your Data

We use your information to:

  • Provide and maintain the Service
  • Manage user accounts and authentication
  • Optimise system performance and scheduling accuracy
  • Communicate updates, notices, and essential service messages
  • Improve functionality and user experience
  • Ensure security and prevent misuse
  • Comply with legal obligations

We do not sell personal data or use it for advertising.


5. Lawful Basis for Processing

We rely on the following legal bases:

  • Contractual performance: to provide the Service
  • Legitimate interests: improving and securing the platform
  • Legal obligation: record-keeping requirements
  • Consent: where explicitly requested (e.g., optional beta surveys)

6. How We Store and Protect Data

The Service is hosted on:

  • Google Cloud Run
  • Google Firestore

These systems are located in Google Cloud’s UK or EU regions.

We use:

  • Encryption in transit and at rest
  • Role-based access control
  • Audit logs
  • Secure storage of API tokens
  • Password hashing using industry best practices

7. Data Sharing

We may share data with:

  • Google Cloud Platform (hosting and storage)
  • Other third-party processors you choose to connect via API
  • Professional advisers (e.g., legal counsel)
  • Authorities when legally required

We do not share data with advertisers or data brokers.


8. Data Retention

We retain data for as long as:

  • Your account is active, and
  • It is necessary for business, legal, or operational purposes.

You may request deletion of your account and data at any time.


9. Your Rights

You have the right to:

  • Access your data
  • Correct inaccurate data
  • Delete your data (“right to be forgotten”)
  • Restrict processing
  • Object to processing
  • Receive your data in a portable format
  • Lodge a complaint with the ICO

10. International Transfers

Your data may be processed outside the UK by Google Cloud, which uses approved data protection safeguards such as Standard Contractual Clauses (SCCs).


11. Updates to This Policy

We may update this Privacy Policy and will notify you of material changes.


12. Contact Us

Email: help@efficientbrewing.co.uk